Top 8 SpyFu Competitors & Alternatives in 2025
Updated onFind more companies like SpyFu. We've shortlisted leading alternatives and mapped their strengths, pricing, and go-to-market focus.
SpyFu
Best for SMBsSEO and PPC competitive-research tool that reveals competitors' keywords, ad copy and historical spend to inform search marketing strategy.
Starts at $39 / month
Competitors
#1Est. 2008 • 1k+ employees • Public (NYSE:SEMR)Semrush
Best for mid-market companiesFull-featured digital marketing platform offering keyword research, competitive analysis, site audits, and an SEO Chrome extension.
Starts at $129.95 / month
Has a free trial
#2Est. 2010 • 51-200 employeesAhrefs
Best for mid-market companiesComprehensive SEO platform known for its large backlink index, site explorer, rank tracker and related tools.
Starts at $29 / month
#3Moz is a Seattle-based SEO software company that provides SaaS tools—Moz Pro, Moz Local and others—for keyword research, site audits, backlink analysis, rank tracking and local listings management.
Starts at $49 / monthly
#4Est. 2007 • 1k+ employees • Public (NYSE:SMWB)Similarweb
Best for enterprisesDigital market intelligence platform that provides website traffic estimates, audience insights and competitor benchmarking (also offers a browser extension).
Starts at $0
Has a free trial
#5SE Ranking
Best for SMBsCloud SEO platform with rank tracking, site audit, keyword research and white‑label reporting aimed at freelancers and agencies.
Starts at $65 / per month / monthly
#6Serpstat
Best for SMBsAll‑in‑one SEO and PPC analytics platform offering keyword research, rank tracking, site audit and backlink analysis for agencies and teams.
Starts at $50 / per month / monthly
#7Neil Patel
Neil Patel is a digital marketing brand and agency that publishes educational content and provides SEO software (Ubersuggest) and NP Digital agency services to help businesses increase online traffic and revenue.
Starts at $29 / monthly
- #8
iSpionage
iSpionage provides competitive intelligence for search marketers, offering tools to analyze competitors' paid and organic search campaigns, track keywords and rankings, and monitor landing pages.
Starts at $59 / monthly
Daily Intelligence
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