Top 10 SE Ranking Competitors & Alternatives in 2025
Updated onFind more companies like SE Ranking. We've shortlisted leading alternatives and mapped their strengths, pricing, and go-to-market focus.
SE Ranking
Best for SMBsCloud SEO platform with rank tracking, site audit, keyword research and white‑label reporting aimed at freelancers and agencies.
Starts at $65 / per month / monthly
Competitors
#1Est. 2008 • 1k+ employees • Public (NYSE:SEMR)Semrush
Best for mid-market companiesFull-featured digital marketing platform offering keyword research, competitive analysis, site audits, and an SEO Chrome extension.
Starts at $129.95 / month
Has a free trial
#2Est. 2010 • 51-200 employeesAhrefs
Best for mid-market companiesComprehensive SEO platform known for its large backlink index, site explorer, rank tracker and related tools.
Starts at $29 / month
#3Moz is a Seattle-based SEO software company that provides SaaS tools—Moz Pro, Moz Local and others—for keyword research, site audits, backlink analysis, rank tracking and local listings management.
Starts at $49 / monthly
#4Serpstat
Best for SMBsAll‑in‑one SEO and PPC analytics platform offering keyword research, rank tracking, site audit and backlink analysis for agencies and teams.
Starts at $50 / per month / monthly
#5Est. 2014 • 11-50 employeesMangools
Best for SMBsBundle of lightweight SEO tools (KWFinder, SERPChecker, LinkMiner, etc.) aimed at bloggers, agencies and small businesses.
Starts at $29.9 / month
- #6Est. 2005 • 11-50 employees
SpyFu
Best for SMBsSEO and PPC competitive-research tool that reveals competitors' keywords, ad copy and historical spend to inform search marketing strategy.
Starts at $39 / month
#7AccuRanker
Best for mid-market companiesHigh‑performance rank tracker focused on fast, accurate daily and on‑demand keyword tracking for agencies and larger teams.
Starts at $99 / per month / monthly
- #8
Majestic provides backlink intelligence and link-analysis tools (Site Explorer, Trust Flow, Citation Flow and related link metrics) used by SEO professionals, agencies and enterprises to research and manage backlinks.
Starts at $49.99 / per user / monthly
#9Est. 2008 • 51-200 employeesBrightLocal
Best for SMBsBrightLocal is a UK-based company that provides local SEO software and managed services to help agencies, multi-location brands, and small businesses manage listings, track local rankings, and monitor reviews.
Starts at $39 / month
Has a free trial
#10Est. 2004 • 51-200 employeesLink-Assistant.com
Best for SMBsLink-Assistant.com is the company behind SEO PowerSuite, a cross-platform all‑in‑one SEO software suite for rank tracking, site audits, backlink analysis and link building.
Starts at $0
Daily Intelligence
Competitor Monitoring That Doesn't Suck
Spend under two minutes per week monitoring your competitors on every platform. Receive only the information that actually matters.
Join other SMBs on top of their competitors.