Top 7 Similarweb Competitors & Alternatives in 2025
Updated onFind more companies like Similarweb. We've shortlisted leading alternatives and mapped their strengths, pricing, and go-to-market focus.
Similarweb
Best for enterprisesDigital market intelligence platform that provides website traffic estimates, audience insights and competitor benchmarking (also offers a browser extension).
Starts at $0
Has a free trial
Competitors
#1Est. 2008 • 1k+ employees • Public (NYSE:SEMR)Semrush
Best for mid-market companiesFull-featured digital marketing platform offering keyword research, competitive analysis, site audits, and an SEO Chrome extension.
Starts at $129.95 / month
Has a free trial
#2Est. 2010 • 51-200 employeesAhrefs
Best for mid-market companiesComprehensive SEO platform known for its large backlink index, site explorer, rank tracker and related tools.
Starts at $29 / month
#3Moz is a Seattle-based SEO software company that provides SaaS tools—Moz Pro, Moz Local and others—for keyword research, site audits, backlink analysis, rank tracking and local listings management.
Starts at $49 / monthly
#4Quantcast
Quantcast is an AI-powered advertising technology company that offers an omnichannel demand‑side platform (DSP) together with audience insights and measurement solutions for advertisers and publishers.
#5Comscore
Comscore is a global media measurement and analytics company that provides cross‑platform audience, advertising and media analytics to advertisers, agencies, publishers, networks and studios.
- #6Est. 2005 • 11-50 employees
SpyFu
Best for SMBsSEO and PPC competitive-research tool that reveals competitors' keywords, ad copy and historical spend to inform search marketing strategy.
Starts at $39 / month
- #7
data.ai
data.ai is an enterprise mobile market intelligence platform (formerly App Annie) that provides app-store analytics, usage and advertising intelligence and unified consumer and market data to help brands, publishers and investors optimize mobile performance.
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