Who Owns Userlist?
Updated onUse this page to find the Userlist owner and explore the full ownership hierarchy. See the owner of Userlist, the parent company, holding structures, and ultimate controllers.
Email automation platform for product-led SaaS companies that provides behavior-based visual workflows, company-level automation, in-app messages, transactional email, and a developer-friendly API.
Starts at $149 / monthly
Userlist appears to be independent with no parent company.
Email automation platform for product-led SaaS companies that provides behavior-based visual workflows, company-level automation, in-app messages, transactional email, and a developer-friendly API.
Starts at $149 / monthly
Userlist appears to be independent with no parent company.
Major Shareholders
Userlist
Major Shareholders
| Name | Type | Ownership | As of |
|---|---|---|---|
Jane Portman Co‑founder and CEO; listed as a founder and current executive on Userlist's About / Press Kit pages (likely a significant direct owner). | Founder | - | Nov 2025 |
Benedikt Deicke Co‑founder and CTO; listed as a founder and current executive on Userlist's About / Press Kit pages (likely a significant direct owner). | Founder | - | Nov 2025 |
Claire Suellentrop Original marketing co‑founder who left after ~1 year; company states she still owns a small part of Userlist. | Founder | - | Nov 2025 |
TinySeed (accelerator / investor) Participated as an investor when Userlist joined TinySeed (2020 cohort); listed on company blog and external profiles. | Institutional | - | Nov 2025 |
Group of angel investors (21 angels including Adam Wiggins, Andreas Ehn, Lisa Enckell, Alan Park, Baird Hall, Brady Cassidy, others) Userlist announced a pre‑seed round in August 2021 from 21 angel investors; individual stakes not publicly disclosed. | Other | - | Nov 2025 |
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