Top 8 JUUL Competitors & Alternatives in 2026

Updated on 12/24/2025

Find more companies/brands/products like JUUL. We've shortlisted leading alternatives and mapped their strengths, pricing, and go-to-market focus.

JUUL

Best for consumers

Est. 2015 • 201-1k employees • Private

JUUL is a nicotine vaporizer brand from Juul Labs offering closed-pod electronic cigarettes for adult smokers as an alternative to combustible cigarettes.

Owned by Juul Labs

Starts at $9.99

Competitors

#1

Vuse

Best for consumers
Est. 2013 • 51-200 employees • Private

Vuse is a global electronic cigarette and vaping brand owned by British American Tobacco that offers closed‑system vape devices, pods, and disposable vapes for adult nicotine consumers.

Starts at $10.96 / vape starter kit
#2

blu

Best for consumers
Est. 2009 • 1k+ employees • Private

blu is an electronic cigarette and vaping brand, owned by Imperial Brands, that offers disposable and rechargeable vape devices and flavored e-liquids for adult consumers.

Starts at $8.49 / disposable e-cigarette
#3

NJOY

Best for consumers
Est. 2006 • 51-200 employees • Private

NJOY is an American e-cigarette and vaping brand, now a wholly-owned subsidiary of Altria Group, that manufactures nicotine vapor products such as NJOY ACE and NJOY DAILY for adult smokers.

Starts at $5.99 / device
#4

Logic

Best for consumers
Est. 2011 • 11-50 employees • Private

Logic is an electronic cigarette and vape brand owned by Japan Tobacco International, offering compact pre-filled pod systems and disposable e-cigarettes such as the Logic Vape device with MOOV haptic technology.

Starts at $10.05
ChampSignal

Best for SMBs
Est. 2025 • 1 employee • Private

Get the insights your competitors don't want you to have. ChampSignal discovers, monitors, and analyzes your competitors. Like having a full-time competitive intelligence analyst.

Starts at $39 / month

Has a free trial

Generate My Report
#5

Puff Bar

Best for consumers
Est. 2019 • 11-50 employees • Private

Puff Bar is a privately held vaping brand and company that designs and sells flavored disposable zero-nicotine and THC vape devices as an alternative to traditional cigarettes.

Starts at $24.99 / device / other
#6

Elf Bar

Best for consumers
Est. 2018 • 1k+ employees • Private

Elf Bar is a Chinese electronic cigarette brand, best known for its disposable vapes and pod-based devices produced by Shenzhen iMiracle Technology.
#7

Geek Bar

Best for consumers
Est. 2015 • 1k+ employees • Private

Geek Bar is a disposable vape brand established in 2015 that offers compact, flavor-rich electronic cigarette devices for adult consumers worldwide.
#8

Breeze Smoke

Best for consumers
Est. 2015 • 2-10 employees • Private

Breeze Smoke is a privately held U.S.-based vaping brand and manufacturer, best known for its Breeze disposable electronic nicotine delivery devices such as Breeze Pro and Breeze Plus, sold through third-party retailers and distributors.