Rhode vs Summer Fridays
Updated onCompare Rhode and Summer Fridays side-by-side. See how they stack up on features, pricing, and target market.
Rhode
Rhode is a celebrity-founded skincare and hybrid makeup brand by Hailey Bieber offering minimalist, science-backed products focused on hydrating and strengthening the skin barrier.
Starts at $18
vs
Summer Fridays
Summer Fridays is a Los Angeles–based clean skincare and hybrid makeup brand offering vegan, cruelty-free products such as its cult-favorite Jet Lag Mask and Lip Butter Balm direct-to-consumer and via retailers.
Starts at $2 / other
Which should you choose?
Rhode
Choose Rhode if you want a minimalist, barrier-focused routine at slightly lower price points, with hydrating, fragrance-free basics and lip/cheek tints but don’t need SPF or body products.
Summer Fridays
Choose Summer Fridays if you want a broader clean routine—including SPF, body care, eye creams and a skin tint—plus cult heroes like Jet Lag Mask and Lip Butter Balm and are comfortable paying more per product.
Typical cost comparison
Scenario: Build a basic dewy-skin routine (cleanser, hydrating serum, moisturizer, lip balm) using each brand’s hero products, bought once per year in full sizes.
Rhode
$114 per year
Summer Fridays
$152 per year
Rhode saves you $38 per year in this scenario.
Key differences
| Category | Rhode | Summer Fridays | Why? |
|---|---|---|---|
| Brand Positioning & Aesthetic | Rhode positions itself as a minimalist, science-backed barrier-care brand promising ‘glazed’ skin, while Summer Fridays leans into an effortless California self‑care vibe with gently effective, mood‑boosting routines. | ||
| Routine Needs & Skin Concerns | Rhode is best suited to simplified, hydration- and barrier-focused routines for many skin types, while Summer Fridays better serves shoppers wanting a fuller regimen with options for brightening, retinol, SPF and body hydration in addition to core moisturizers. | ||
| Pricing | Rhode’s core skincare and lip products cluster around roughly $20–$36, whereas Summer Fridays’ comparable items more often fall in the $24–$68 range, so a like-for-like routine usually costs less with Rhode. | ||
| Product Range & Depth | Summer Fridays spans cleansers, multiple moisturizers, serums, vitamin C, retinol, SPF, body care and hybrid makeup (lip, blush, skin tint), while Rhode keeps a tight edit of cleanser, essence, serum, moisturizer, balm, lip treatments, lip tints and blush. | ||
| Sustainability & Recycling Programs | Both emphasize clean, vegan, cruelty-free formulas and more sustainable materials, but Summer Fridays layers on a Pact-powered take‑back program that gives customers a $25 credit for returning empties, whereas Rhode focuses mainly on reusable Boox shipping and minimal packaging. |
Feature comparison
| Feature | Rhode | Summer Fridays | Notes |
|---|---|---|---|
| Clean, vegan, cruelty-free across full line | Both brands state all products are vegan and cruelty‑free and are recognized as clean (including Clean at Sephora). | ||
| Hybrid lip & cheek color | Rhode’s Pocket Blush doubles for cheeks and lips, and Summer Fridays’ Blush Butter Balm and lip products are marketed as hybrid, everyday color. | ||
| Retail availability at Sephora | Both brands are distributed through Sephora alongside their direct-to-consumer sites, increasing in‑store accessibility. | ||
| Body care products (lotions, belly balm, etc.) | Summer Fridays sells products like Summer Silk body lotion and Babymoon Belly Balm, while Rhode’s assortment is currently limited to face and lip/cheek. | ||
| Hybrid complexion makeup (skin tint) | Summer Fridays offers Sheer Skin Tint in 12 flexible shades; Rhode’s color offerings are focused on blush and lip, without base complexion products. | ||
| SPF (face sunscreen) in range | Summer Fridays offers ShadeDrops SPF 30 mineral sunscreen; Rhode currently has no SPF products. | ||
| Take-back recycling program with monetary reward | Rhode uses reusable Boox shipping and recycled materials but does not advertise a consumer reward; Summer Fridays’ Pact-based program gives a $25 e‑gift card when customers mail back five empties. | ||
| Fragrance-free face formulas | Rhode highlights fragrance-free, dermatologist-developed face products, while Summer Fridays has made key skincare like Jet Lag Mask fragrance-free but still uses flavor/fragrance in many lip and body products. |
Review Consensus
Rhode
"Overall, Rhode earns high product-satisfaction scores and strong enthusiasm for its hydrating formulas, tempered by recurring complaints about shipping reliability and, for some, value for money. "
Based on 96,540 reviews
- ● Products deliver strong hydration and a glossy ‘glazed’ finish for many users.
- ● Formulas are praised as gentle, non‑irritating and suitable for sensitive or acne‑prone skin.
- ● Packaging and minimalist routines are perceived as modern and easy to use.
- ● Some shoppers feel certain products are overhyped or not rich enough for very dry skin.
- ● Occasional complaints that shades or flavors sell out quickly and are hard to restock.
- ● A minority note that results plateau over time compared with more active-heavy routines.
Data as of 1/25/2026
Based on 378 reviews
- ● Many reviewers compliment the quality of lip products and barrier-focused skincare.
- ● Customer service is often described as responsive and helpful when resolving some issues.
- ● Fans appreciate the brand’s aesthetic and marketing as aligning with their preferences.
- ● Notable share of reviews cite shipping delays or lost parcels, especially in the UK and EU.
- ● Some customers report difficulty obtaining refunds or clear communication on problem orders.
- ● A few feel the products are pricey for the formulas and complain about smaller-than-expected sizes.
Data as of 1/25/2026
Summer Fridays
"Summer Fridays’ hero products—especially Lip Butter Balm and Jet Lag Mask—are very well‑reviewed for performance, but brand-level ratings are pulled down by a smaller pool of strongly negative customer service and fulfillment experiences. "
Based on 16,900 reviews
- ● Widely praised for rich but non‑sticky hydration and comfortable, glossy finish.
- ● Flavors and tints are popular, with many users collecting multiple shades.
- ● Seen as a reliable everyday balm and overnight treatment that noticeably softens lips.
- ● Some reviewers feel the tube contains too little product for the price.
- ● A portion of users in very dry climates say it’s not quite hydrating enough on its own.
- ● Occasional feedback about difficulty squeezing out product as the tube empties.
Data as of 1/25/2026
Based on 30 reviews
- ● Even critical reviewers often acknowledge that the skincare and lip products themselves are good.
- ● Some note positive resolutions when they do reach a responsive support agent.
- ● Brand aesthetic and product concepts resonate strongly with fans despite issues.
- ● Multiple customers describe slow or unresponsive customer service on order issues.
- ● Complaints about incorrect items, sizing errors on merchandise, or shipping/address changes not being honored.
- ● A few reviews criticize packaging choices as wasteful relative to product size.
Data as of 1/25/2026
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