Who Owns vitaminwater?
Updated onExplore the ownership hierarchy of vitaminwater. See parent companies, holding structures, and ultimate controllers.
Ownership Chain
vitaminwater
vitaminwater is a New York–born flavored, nutrient-enhanced bottled water brand owned by The Coca-Cola Company, offering full-sugar and zero-sugar varieties with added vitamins and electrolytes.
Starts at $1.78 / 20 fl oz bottle
Energy Brands
Energy Brands, also known as Glacéau, is an American beverage company that produces enhanced water drinks such as Vitaminwater and Smartwater and operates as a subsidiary of The Coca-Cola Company.
The Coca-Cola Company
The Coca-Cola Company is an American multinational beverage corporation that manufactures, markets, and sells Coca-Cola and a broad portfolio of other non-alcoholic and alcoholic drinks worldwide.
vitaminwater
vitaminwater is a New York–born flavored, nutrient-enhanced bottled water brand owned by The Coca-Cola Company, offering full-sugar and zero-sugar varieties with added vitamins and electrolytes.
Starts at $1.78 / 20 fl oz bottle
Energy Brands
Energy Brands, also known as Glacéau, is an American beverage company that produces enhanced water drinks such as Vitaminwater and Smartwater and operates as a subsidiary of The Coca-Cola Company.
The Coca-Cola Company
The Coca-Cola Company is an American multinational beverage corporation that manufactures, markets, and sells Coca-Cola and a broad portfolio of other non-alcoholic and alcoholic drinks worldwide.
Major Shareholders
vitaminwater
Major Shareholders
| Name | Type | Ownership | Voting | As of |
|---|---|---|---|---|
Berkshire Hathaway Inc. Largest single shareholder of The Coca-Cola Company (NYSE:KO), which owns the vitaminwater brand; holds about 400 million KO shares out of roughly 4.30 billion shares outstanding, implying ~9.3% ownership and voting power. | Corporate | 9.3% | 9.3% | Sep 2025 |
The Vanguard Group, Inc. One of the largest index- and fund‑management owners of The Coca-Cola Company, reported holding about 365.6 million KO shares, or roughly 8.5% of the company, giving a similar share of voting power. | Institutional | 8.5% | 8.5% | — |
BlackRock, Inc. Major asset‑management shareholder in The Coca-Cola Company, with roughly 210.4 million KO shares, corresponding to about 4.9% ownership and votes. | Institutional | 4.9% | 4.9% | — |
State Street Corporation (State Street Global Advisors) Through State Street Global Advisors, holds about 164.9 million KO shares, or roughly 3.8% of Coca-Cola’s equity and voting power. | Institutional | 3.8% | 3.8% | — |
FMR LLC (Fidelity Investments) Owns approximately 90.8 million KO shares, for an estimated 2.1% ownership stake and voting share in The Coca-Cola Company. | Institutional | 2.1% | 2.1% | — |
Geode Capital Management, LLC Index‑focused manager that holds roughly 88.9 million KO shares, also around 2.1% of Coca-Cola’s outstanding stock and voting rights. | Institutional | 2.1% | 2.1% | — |
JPMorgan Asset Management Large active manager in Coca-Cola with about 57 million KO shares, or roughly a 1.3% equity and voting stake. | Institutional | 1.3% | 1.3% | — |
Energy Brands
Major Shareholders
| Name | Type | Ownership | Voting | As of |
|---|---|---|---|---|
The Coca-Cola Company Wholly-owned corporate parent. Energy Brands (Glacéau) operates as a private subsidiary of The Coca-Cola Company, and its shares are not traded independently; NYSE:KO refers to the parent company. | Corporate | 100.0% | 100.0% | Jun 2007 |
The Coca-Cola Company
Major Shareholders
| Name | Type | Ownership | Voting | As of |
|---|---|---|---|---|
Berkshire Hathaway Inc. Largest shareholder; holds about 400 million KO shares (roughly 9.3% of shares outstanding) via Berkshire Hathaway, based on mid‑2025 institutional ownership disclosures. Voting power is effectively the same because KO has a single class of common stock with one vote per share. | Institutional | 9.3% | 9.3% | — |
The Vanguard Group, Inc. Second‑largest shareholder; Vanguard index and mutual funds collectively own around 369 million KO shares, or approximately 8.6% of the company, according to 2025 institutional ownership data. | Institutional | 8.6% | 8.6% | — |
BlackRock, Inc. (group entities) Multiple BlackRock entities together (including BlackRock Advisors LLC and other affiliates) control an aggregate stake of roughly 7–7.4% of KO as of 2025. | Institutional | 7.3% | 7.3% | — |
Warren E. Buffett Largest individual shareholder; personally owns about 200 million KO shares, approximately 4.65% of the company, separate from Berkshire Hathaway’s holdings. | Individual | 4.7% | 4.7% | — |
State Street Corporation (incl. State Street Global Advisors) Through State Street Global Advisors index and ETF products, State Street controls roughly 3.9% of KO’s outstanding shares as of 2025. | Institutional | 3.9% | 3.9% | — |
FMR LLC (Fidelity Investments) FMR LLC and affiliated Fidelity funds collectively own on the order of 2.5% of KO shares, making Fidelity one of the company’s larger active shareholders. | Institutional | 2.5% | 2.5% | — |
Morgan Stanley (incl. Eaton Vance Management) Morgan Stanley’s asset‑management arm, including Eaton Vance Management, reports holdings of roughly 2.2% of KO stock in recent filings. | Institutional | 2.2% | 2.2% | — |
Geode Capital Management, LLC Geode Capital Management, a major index manager, owns just over 2% of KO shares, according to 2025 ownership summaries. | Institutional | 2.1% | 2.1% | — |
JPMorgan Chase & Co. (Asset Management) JPMorgan’s asset‑management business holds slightly above 2% of KO through its funds and separate accounts. | Institutional | 2.0% | 2.0% | — |
Charles Schwab Investment Management, Inc. Schwab’s index and dividend‑equity funds together own roughly 1.7% of KO, based on 2025 institutional holder data. | Institutional | 1.7% | 1.7% | — |
Norges Bank Investment Management (Norway sovereign wealth fund) Norway’s Government Pension Fund Global, managed by Norges Bank Investment Management, holds about 1.3% of KO stock as a long‑term sovereign wealth investment. | Government | 1.3% | 1.3% | — |
Get Started
Your ultimate competitive playbook
You just found your top competitors. Now let's map your whole landscape and show you how to stand out.
Competitive Landscape Report
Built for small teams who can't hire a full-time analyst.
$129 $260 one-time payment
Generated in minutes, no subscription.
Instead of guessing what to do about your competitors, get a done-for-you intelligence report
Competitor Map
Direct, indirect, and alternative competitors mapped across your market
Positioning Analysis
How each competitor positions, their ICP, and key differentiators
Feature & Pricing Matrix
Side-by-side comparison of features, pricing, and packaging strategies
Growth Channel Analysis
SEO, paid ads, content, and social strategies across the landscape
Reputation & Social Proof
Ratings, reviews, and sentiment analysis across all competitors
90-Day Action Plan
Specific tactics to differentiate and win more deals in the next 3 months