Who Owns Under Armour?
Updated onExplore the ownership hierarchy of Under Armour. See parent companies, holding structures, and ultimate controllers.
Ownership Chain
Under Armour
Under Armour is a publicly traded American sportswear company that designs and sells performance apparel, footwear, and accessories worldwide.
Under Armour appears to be independent with no known parent company.
Under Armour
Under Armour is a publicly traded American sportswear company that designs and sells performance apparel, footwear, and accessories worldwide.
Under Armour appears to be independent with no known parent company.
Major Shareholders
Under Armour
Major Shareholders
| Name | Type | Ownership | Voting | As of |
|---|---|---|---|---|
Kevin A. Plank Founder, President & CEO of Under Armour; beneficial owner of all Class B super‑voting shares plus additional Class A and C stock, giving him effective control with ~64.6% of total voting power despite a single‑digit economic stake. | Founder | 8.6% | 64.6% | — |
BDT Capital Partners LLC Private investment firm that became Under Armour’s largest outside shareholder, holding about 65 million shares (~15% of the company across share classes) as of late‑2025, predominantly in non‑voting Class C stock. | Institutional | 15.3% | — | — |
The Vanguard Group, Inc. Large index and active asset manager whose affiliated funds collectively own roughly 7% of Under Armour’s outstanding shares, mainly across the publicly traded Class A and Class C common stock. | Institutional | 7.2% | — | — |
BlackRock, Inc. Global asset manager (including iShares ETFs) that holds just over 7% of Under Armour shares through various funds and client accounts. | Institutional | 7.1% | — | — |
Dimensional Fund Advisors LP Quantitative asset manager whose funds collectively own just under 5% of Under Armour’s outstanding shares. | Institutional | 4.9% | — | — |
FIL Ltd (Fidelity International) International asset manager (including Fidelity‑branded funds outside the U.S.) that, together with affiliates, owns roughly 3–4% of Under Armour shares. | Institutional | 3.5% | — | — |
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