Who Owns Square App Marketplace? | ChampSignal
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Who Owns Square App Marketplace?

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Explore the ownership hierarchy of Square App Marketplace. See parent companies, holding structures, and ultimate controllers.

Ownership Chain

Image associated with Square App Marketplace

The Square App Marketplace is Square’s directory of third‑party apps and integrations that connect with Square accounts and Point of Sale to extend seller workflows.

Owned by
Image associated with Block

Block is a financial-technology company that builds technology for economic empowerment across payments, commerce, and financial services (brands include Square, Cash App, Afterpay, and TIDAL).

Major Shareholders

Block

Major Shareholders

NameTypeOwnershipVotingAs of
Jack Dorsey Co‑founder, CEO and chair of Block. Proxy-related summaries for April 2025 indicate he holds roughly 1 million Class A shares plus about 47.8 million Class B super‑voting shares (convertible into Class A), making him the largest individual shareholder. With total shares outstanding of about 559 million Class A and 60 million Class B as of February 18, 2025, this equates to roughly 8% of Block’s economic interest. Because each Class B share carries ten votes versus one vote for Class A, Dorsey’s holdings correspond to an estimated 41% of total voting power, giving him de facto control when combined with Jim McKelvey’s stake.
Individual7.9%41.3%
James (Jim) McKelvey Co‑founder and long‑time director of Block. April 2025 proxy-based data show he owns about 129,000 Class A shares plus roughly 11.94 million Class B shares, or about 19.9% of the Class B stock. On an as‑converted basis this is just under 2% of total equity, but because his Class B shares also carry ten votes each, his holdings represent roughly 10% of overall voting power. Combined, Dorsey and McKelvey control a majority of Block’s shareholder votes while owning a minority of the economic interest.
Individual1.9%10.3%
The Vanguard Group, Inc. Largest institutional shareholder in Block. A Schedule 13G/A filing for event date Sept. 30, 2025 reports Vanguard beneficially owning 68,436,549 Block shares, representing about 12.45% of the outstanding common stock. Vanguard’s stake is primarily through index and ETF products and, while economically significant, carries proportionally less voting influence than its stake size because founders hold super‑voting Class B shares.
Institutional12.4%Sep 2025
T. Rowe Price Associates, Inc. Major active asset manager in Block. A Schedule 13G filed Aug. 14, 2025 discloses that T. Rowe Price Associates beneficially owns 47,532,186 shares of Block common stock, equal to about 8.6% of the class as of June 30, 2025. This makes T. Rowe Price the second‑largest institutional holder after Vanguard.
Institutional8.6%Jun 2025
BlackRock, Inc. One of the largest global asset managers and a top passive owner of Block. A Schedule 13G/A filed Oct. 17, 2025 reports BlackRock owning 38,928,405 Block shares, representing roughly 7.1% of the company’s common stock. Its holdings are spread across various index and active funds.
Institutional7.1%Oct 2025
Anthony Eisen Co‑founder of Afterpay and member of Block’s board. Proxy-based summaries for April 2025 indicate he owns about 2.16 million Class A shares, corresponding to roughly 0.3–0.4% of Block’s total equity. Unlike Dorsey and McKelvey, Eisen does not hold Class B super‑voting shares, so his voting power is broadly aligned with his economic stake.
Individual0.4%

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