Who Owns Rocket Money?
Updated onExplore the ownership hierarchy of Rocket Money. See parent companies, holding structures, and ultimate controllers.
Ownership Chain
Rocket Money
Rocket Money (formerly Truebill) offers account aggregation, subscription and bill management, and optional premium features for automated savings and concierge services.
Starts at $6 / per user / monthly
Rocket Companies, Inc.
Rocket Companies, Inc. is a public American fintech and homeownership services company that provides mortgage, real estate, and personal finance services through brands like Rocket Mortgage, Rocket Homes, and Rocket Money.
Rock Holdings Inc.
Rock Holdings Inc. is a privately held Detroit-based holding company that owns and operates a portfolio of fintech and mortgage-related businesses, including Quicken Loans/Rocket Mortgage, Amrock, Rocket Homes, Rocket Loans, and Rock Connections.
Rocket Money
Rocket Money (formerly Truebill) offers account aggregation, subscription and bill management, and optional premium features for automated savings and concierge services.
Starts at $6 / per user / monthly
Rocket Companies, Inc.
Rocket Companies, Inc. is a public American fintech and homeownership services company that provides mortgage, real estate, and personal finance services through brands like Rocket Mortgage, Rocket Homes, and Rocket Money.
Rock Holdings Inc.
Rock Holdings Inc. is a privately held Detroit-based holding company that owns and operates a portfolio of fintech and mortgage-related businesses, including Quicken Loans/Rocket Mortgage, Amrock, Rocket Homes, Rocket Loans, and Rock Connections.
Major Shareholders
Rocket Companies, Inc.
Major Shareholders
| Name | Type | Ownership | As of |
|---|---|---|---|
Daniel Gilbert Founder and Chairman; beneficial owner of ~1.61B shares (about 57.1% of Rocket’s Class A common stock on an as-converted basis), held directly and via vehicles including Daniel Gilbert Trust #1 u/a/d 8/23/16 (which itself holds ~140.2M shares, ~4.98%), per Schedule 13D/A filed October 15, 2025. | Individual | 57.1% | Oct 2025 |
College Retirement Equities Fund – Growth Account (CREF GA) Investment fund affiliated with TIAA/Nuveen; reported beneficial ownership of 30,831,478 Rocket shares, representing 12.06% of the common stock as of September 30, 2025, in a Schedule 13G/A filed November 4, 2025. | Institutional | 12.1% | Sep 2025 |
Jennifer Gilbert Director and spouse of Daniel Gilbert; reported beneficial ownership of 314,055,385 Rocket shares, or about 11.16% of the Class A common stock base used in the 2025 Schedule 13D/A. | Individual | 11.2% | Oct 2025 |
FMR LLC (Fidelity) Asset manager; in a Schedule 13G/A filed August 6, 2025, FMR LLC and Abigail P. Johnson reported beneficial ownership of 13,606,480.35 Class A shares, equal to 9.0% of that class as of June 30, 2025. | Institutional | 9.0% | Jun 2025 |
The Vanguard Group, Inc. Index and asset manager; reported beneficial ownership of 22,945,500 Rocket shares (approximately 8.78% of common stock) as of September 30, 2025, in a Schedule 13G/A filed October 30, 2025. | Institutional | 8.8% | Sep 2025 |
Boston Partners Institutional investment manager; in a Schedule 13G/A filed November 3, 2025, Boston Partners reported beneficial ownership of 13,284,739 shares, representing 5.2% of Rocket’s common stock as of September 30, 2025. | Institutional | 5.2% | Sep 2025 |
Rock Holdings Inc.
Major Shareholders
| Name | Type | Ownership | As of |
|---|---|---|---|
Daniel B. (Dan) Gilbert Founder and long‑time Chairman of Rock Holdings Inc. Public disclosures and litigation materials describe him as the majority owner of Rock Holdings Inc. (RHI) and the controlling stockholder of Rocket Companies through RHI until Rocket collapsed its “Up‑C” structure on June 30, 2025, exchanging RHI shares for Rocket Class L common stock. Exact percentage ownership of RHI is not publicly disclosed, but he is consistently characterized as holding a majority, controlling stake in RHI. | Individual | — | Jun 2025 |
Jennifer L. Gilbert Spouse of Dan Gilbert and a director of Rock Holdings Inc. since 2019. A Form 4 filed with the SEC on June 30, 2025 reports her receiving approximately 314 million Rocket Companies Class L shares in the Up‑C collapse transaction, consideration that was paid to RHI shareholders for their Rock Holdings Inc. common shares. This implies that she held a substantial minority equity stake in RHI immediately prior to that date, though her exact percentage ownership is not publicly quantified. | Individual | — | Jun 2025 |
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