Who Owns QVC?
Updated onExplore the ownership hierarchy of QVC. See parent companies, holding structures, and ultimate controllers.
Ownership Chain
QVC
QVC is an American television and online shopping retailer that sells a wide range of consumer products via live video commerce, its website QVC.com, and mobile apps.
QVC Group
QVC Group is a U.S.-based public retail and media company that operates QVC, HSN, and other home shopping and lifestyle brands, delivering video-driven and online commerce experiences to consumers worldwide.
QVC Group
QVC Group is a U.S.-based public media and retail conglomerate that operates QVC, HSN, and other home and apparel brands, specializing in live social shopping and video-driven commerce worldwide.
QVC
QVC is an American television and online shopping retailer that sells a wide range of consumer products via live video commerce, its website QVC.com, and mobile apps.
QVC Group
QVC Group is a U.S.-based public retail and media company that operates QVC, HSN, and other home shopping and lifestyle brands, delivering video-driven and online commerce experiences to consumers worldwide.
QVC Group
QVC Group is a U.S.-based public media and retail conglomerate that operates QVC, HSN, and other home and apparel brands, specializing in live social shopping and video-driven commerce worldwide.
Major Shareholders
QVC Group
Major Shareholders
| Name | Type | Ownership | As of |
|---|---|---|---|
Contrarius Investment Management Ltd (and Contrarius Investment Management (Bermuda) Ltd) Filed a joint Schedule 13G/A reporting beneficial ownership of approximately 702,768 shares of QVC Group, Inc. Series A common stock, representing about 8.9% of that class. | Institutional | 8.9% | Jun 2025 |
Charles Schwab Investment Management, Inc. Reported on Schedule 13G beneficial ownership of roughly 475,621 shares of QVC Group, Inc. Series A common stock, about 5.9% of the class; subsequent 2025 holdings disclosures suggest the position may have increased later in the year. | Institutional | 5.9% | Jun 2025 |
The Vanguard Group, Inc. (and affiliated Vanguard funds) Through various index and active funds, reported holdings of roughly 615k QVC Group, Inc. shares, corresponding to about 7.8% of outstanding common equity in late 2025 public filings. | Institutional | 7.8% | Sep 2025 |
FPR Partners LLC Value‑oriented investment firm disclosed ownership of approximately 457k QVC Group, Inc. shares, equating to just under 6% of the common equity, in 2025 share‑ownership summaries based on SEC filings. | Institutional | 5.8% | — |
Asymmetry Point LP / Asymmetry Point Capital LLC Asymmetry Point LP reported on Schedule 13G beneficial ownership of 435,000 shares of QVC Group, Inc. Series A common stock, representing about 5.52% of the approximately 7.89 million shares outstanding used in that filing. | Institutional | 5.5% | Sep 2025 |
John C. Broderick (via Permit Capital Enterprise Fund, LP and personal holdings) Schedule 13G filed by Permit Capital entities reports that John C. Broderick is the beneficial owner of about 452,591 shares of QVC Group, Inc. (including 361,790 shares held by Permit Capital Enterprise Fund, LP and 90,801 shares held directly), representing roughly 5.7% of outstanding common stock. | Individual | 5.7% | Sep 2025 |
John C. Malone Long‑time media investor and former Qurate Retail chairman; 2025 beneficial‑ownership summaries based on SEC data attribute roughly 608k QVC Group, Inc. shares to Malone, corresponding to about 7–8% of the company’s common equity. | Individual | 7.7% | — |
Gregory B. Maffei Executive Chairman of QVC Group, Inc.; public ownership analyses using 2025 filings indicate an economic stake of roughly 2% of outstanding common stock. Through his holdings of high‑vote stock inherited from prior Qurate Retail structures, he is widely viewed as the company’s primary controlling shareholder by voting power, although the exact current voting percentage is not clearly disclosed in a single figure. | Individual | 2.0% | — |
QVC Group
Major Shareholders
| Name | Type | Ownership | Voting | As of |
|---|---|---|---|---|
Gregory B. Maffei Executive Chairman of QVC Group. In May 2021 he agreed to acquire John C. Malone’s super‑voting Class B stake in the company (then Qurate Retail), which represented roughly 41% of the company’s voting power; subsequent restructurings and reverse stock splits may have changed the exact percentage, but he remains the primary controlling shareholder. | Individual | — | 41.0% | May 2021 |
John C. Malone Long‑time director and significant shareholder. Third‑party analysis of SEC filings estimates he beneficially owned about 1.22 million QVC Group shares as of Sept. 26, 2025, which is roughly 15–16% of the ~7.89 million common shares then outstanding. | Individual | 15.5% | — | Sep 2025 |
Charles Schwab Investment Management, Inc. U.S. asset manager for Schwab index and mutual funds. A Schedule 13G/A filed in late September 2025 and summarized in ownership databases shows Schwab holding about 713,889 Series A shares, or roughly 9.05% of that class, based on 7.89 million shares outstanding. | Institutional | 9.1% | — | Sep 2025 |
Contrarius Group Holdings Ltd Investment manager based in Bermuda/UK. Share‑register analyses derived from institutional filings list Contrarius as owning roughly 702,768 Series A shares, about 8.9% of QVC Group’s equity. | Institutional | 8.9% | — | — |
The Vanguard Group, Inc. Large index‑fund manager. MarketBeat’s summary of QVC Group’s Nov. 7, 2025 institutional filings reports Vanguard holding about 614,929 shares, or approximately 7.6% of the company. | Institutional | 7.6% | — | Nov 2025 |
FPR Partners LLC San‑Francisco–based investment partnership. Listed on MarketScreener’s major shareholder table as owning about 457,231 QVC Group shares, representing roughly 5.8% of the equity. | Institutional | 5.8% | — | — |
Asymmetry Point LP / Asymmetry Point Capital LLC Hedge fund group. A Schedule 13G filed Sept. 2, 2025 discloses beneficial ownership of 435,000 Series A shares, or 5.52% of the class, calculated against 7,885,884 shares outstanding. | Institutional | 5.5% | — | Sep 2025 |
Permit Capital, LLC and affiliates Value‑oriented investment adviser. A Schedule 13G dated Sept. 3, 2025 reports beneficial ownership of 361,790 Series A shares, or about 4.6% of that class, again based on 7,885,884 shares outstanding. | Institutional | 4.6% | — | Sep 2025 |
David Rawlinson II President and CEO of QVC Group. Insider‑ownership summaries (e.g., WallStreetZen) show him holding a multi‑million‑share stake (over 3.5 million shares reported in late‑2025 snapshots), making him one of the largest individual shareholders, though precise current percentage ownership is not clearly reported in public aggregators. | Individual | — | — | — |
Michael A. George Former CEO of QVC/Qurate. Historical ownership data compiled by WallStreetZen list him as holding roughly 2.05 million QVC Group shares (mid‑20% range on their percentage metric), indicating a substantial legacy stake, but more recent SEC filings and proxy materials are needed to confirm his exact current ownership. | Individual | — | — | — |
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