Who Owns Once Upon a Farm?
Updated onExplore the ownership hierarchy of Once Upon a Farm. See parent companies, holding structures, and ultimate controllers.
Ownership Chain
Once Upon a Farm
Once Upon a Farm, founded in 2015 and based in Berkeley, California, is a U.S. organic baby and kids' food company co‑founded by Jennifer Garner that sells cold‑pressed refrigerated pouches, oat bars, frozen meals and pantry snacks with no added sugar, with single pouches typically retailing for around $2.50 at U.S. grocers.
Starts at $2.46 / pouch
Once Upon a Farm appears to be independent with no known parent company.
Once Upon a Farm
Once Upon a Farm, founded in 2015 and based in Berkeley, California, is a U.S. organic baby and kids' food company co‑founded by Jennifer Garner that sells cold‑pressed refrigerated pouches, oat bars, frozen meals and pantry snacks with no added sugar, with single pouches typically retailing for around $2.50 at U.S. grocers.
Starts at $2.46 / pouch
Once Upon a Farm appears to be independent with no known parent company.
Major Shareholders
Once Upon a Farm
Major Shareholders
| Name | Type | Ownership | As of |
|---|---|---|---|
CAVU Consumer Partners Venture capital firm that led Once Upon a Farm’s large Series B and Series D funding rounds and is repeatedly identified in later filings and IPO coverage as a major pre‑IPO investor; exact equity stake is not publicly disclosed. | Institutional | — | Nov 2025 |
S2G Ventures (S2G Investments) Specialized food and agriculture-focused investment firm that has participated in multiple Once Upon a Farm funding rounds and is named alongside CAVU and Cambridge Companies SPG as one of the company’s major investors prior to its planned IPO; specific percentage ownership is not disclosed. | Institutional | — | Nov 2025 |
Cambridge Companies SPG Consumer‑focused investment firm that first backed Once Upon a Farm in its 2017 Series A round and is repeatedly listed as a continuing institutional investor and major backer through later rounds and IPO‑related disclosures; exact ownership stake is not public. | Institutional | — | Nov 2025 |
Beechwood Capital Growth equity firm that invested in Once Upon a Farm’s Series B round and again in the $52 million Series D round, and is listed among the company’s institutional investors; detailed percentage ownership is not publicly reported. | Institutional | — | Nov 2025 |
Harbinger Ventures Early‑stage consumer fund focused on women‑led brands; participated in Once Upon a Farm’s 2017 Series A financing and continues to be identified as one of the company’s institutional investors, though its exact equity percentage is undisclosed. | Institutional | — | Nov 2025 |
John Foraker Co‑founder and chief executive officer of Once Upon a Farm; originally an angel investor who joined as CEO and co‑founder in 2017 and is consistently described in company and media materials as a key equity holder, but no public source quantifies his stake. | Founder | — | Nov 2025 |
Jennifer Garner Actress and philanthropist who joined Once Upon a Farm in 2017 as co‑founder and chief brand officer; widely reported to hold an ownership stake and to be an active co‑owner of the company, though her exact percentage ownership is not disclosed in public filings. | Founder | — | Nov 2025 |
Cassandra Curtis Original founder of Once Upon a Farm, who started the company in 2015 and later partnered with John Foraker and Jennifer Garner as co‑founders; as a founding executive she is understood to own equity in the company, but no precise ownership percentage has been made public. | Founder | — | Nov 2025 |
Ari Raz Co‑founder of Once Upon a Farm alongside Cassandra Curtis in 2015 and part of the original founding ownership group; continues to be referenced as a co‑founder, but public documents do not state the size of his remaining equity stake. | Founder | — | Nov 2025 |
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