Who Owns Comfort Inn?
Updated onExplore the ownership hierarchy of Comfort Inn. See parent companies, holding structures, and ultimate controllers.
Ownership Chain
Comfort Inn
Comfort Inn is a midscale hotel franchise brand owned by Choice Hotels International, offering limited-service accommodations for leisure and business travelers worldwide.
Choice Hotels International
Choice Hotels International is a publicly traded American hotel franchising company that operates a global portfolio of midscale, upscale, extended-stay, and economy lodging brands.
Comfort Inn
Comfort Inn is a midscale hotel franchise brand owned by Choice Hotels International, offering limited-service accommodations for leisure and business travelers worldwide.
Choice Hotels International
Choice Hotels International is a publicly traded American hotel franchising company that operates a global portfolio of midscale, upscale, extended-stay, and economy lodging brands.
Major Shareholders
Choice Hotels International
Major Shareholders
| Name | Type | Ownership | Voting | As of |
|---|---|---|---|---|
Barbara J. Bainum Founding-family member of Choice Hotels. A Schedule 13D/A (Amendment 8) with event date May 20, 2024 reports her as beneficial owner of about 9.95 million CHH common shares (roughly 20.66%) held through the Barbara Bainum Declaration of Trust, White Oak Legacy, Inc. and various charitable and family trusts. Percentages overlap with other Bainum family filings and are not additive. | Individual | 20.7% | 20.7% | May 2024 |
Bruce D. Bainum Bainum family member and major shareholder. A Schedule 13D/A (Amendment 11) dated May 20, 2024 discloses beneficial ownership of about 9.93 million CHH shares (approximately 20.61% of the company), largely via the Bruce Bainum Declaration of Trust, White Oak Legacy, Inc. and affiliated foundations. Holdings significantly overlap with those of other Bainum family members. | Individual | 20.6% | 20.6% | May 2024 |
Stewart W. Bainum Jr. Chair of Choice Hotels International and member of the founding family. A Schedule 13D/A (Amendment 15) with event date May 20, 2024 reports him as beneficial owner of roughly 9.61 million CHH shares, representing about 19.94% of the outstanding common stock, through personal holdings, the Stewart Bainum Jr. Declaration of Trust and White Oak Legacy, Inc. | Individual | 19.9% | 19.9% | May 2024 |
Roberta D. Bainum Bainum family member and long‑time major shareholder. A Schedule 13D/A (Amendment 9) dated May 20, 2024 shows Roberta D. Bainum beneficially owning about 9.44 million CHH shares (approximately 19.61%), held through the Roberta Bainum Declaration of Trust, White Oak Legacy, Inc. and related family entities. | Individual | 19.6% | 19.6% | May 2024 |
White Oak Legacy, Inc. (formerly Realty Investment Company, Inc.) Private Bainum-family investment company, historically named Realty Investment Company, Inc. Bainum family SEC filings identify White Oak Legacy, Inc. as holding 6,821,574 CHH shares; independent ownership analyses attribute this to roughly 14–15% of Choice Hotels’ outstanding stock, making it the largest direct corporate shareholder and key vehicle through which the family holds its stake. | Corporate | 14.7% | 14.7% | May 2024 |
BAMCO, Inc. (Baron Capital) Asset‑management firm affiliated with Baron Capital. Recent 13F‑based ownership data show BAMCO holding about 4.7–5.4 million CHH shares, corresponding to roughly 10–12% of outstanding stock, making it the largest non‑family institutional shareholder. | Institutional | 10.1% | 10.1% | Sep 2025 |
Kayne Anderson Rudnick Investment Management, LLC Los Angeles‑based investment manager. Ownership summaries based on recent 13F filings report Kayne Anderson Rudnick holding roughly 4.3 million CHH shares, or about 9.3% of the company, placing it among the largest institutional owners. | Institutional | 9.3% | 9.3% | Sep 2025 |
Eaton Vance Management Eaton Vance (now part of Morgan Stanley Investment Management) appears in shareholder data as a major institutional holder of CHH, with close to 4.0 million shares, representing roughly 8–9% of outstanding common stock. | Institutional | 8.6% | 8.6% | Sep 2025 |
The Vanguard Group, Inc. Large index‑fund manager. Vanguard is consistently reported as a top shareholder in CHH with approximately 2.3–2.4 million shares, equal to around 5% of the company’s common equity. | Institutional | 5.2% | 5.2% | Sep 2025 |
BlackRock, Inc. Global asset manager whose index and ETF products collectively hold a significant position in CHH. Recent ownership tables show BlackRock with around 2.0–2.3 million shares, or just under 5% of outstanding stock. | Institutional | 4.9% | 4.9% | Sep 2025 |
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