Who Owns CELSIUS?
Updated onExplore the ownership hierarchy of CELSIUS. See parent companies, holding structures, and ultimate controllers.
Ownership Chain
CELSIUS
CELSIUS is a fitness‑oriented energy drink brand offering zero‑sugar, functional beverages designed to support active lifestyles and boost metabolism.
CELSIUS appears to be independent with no known parent company.
CELSIUS
CELSIUS is a fitness‑oriented energy drink brand offering zero‑sugar, functional beverages designed to support active lifestyles and boost metabolism.
CELSIUS appears to be independent with no known parent company.
Major Shareholders
CELSIUS
Major Shareholders
| Name | Type | Ownership | As of |
|---|---|---|---|
PepsiCo, Inc. Owns roughly 11% of Celsius Holdings on an as‑converted basis via 2022 and 2025 tranches of convertible preferred stock; also its primary global distribution partner. | Corporate | 11.0% | Aug 2025 |
Hoi Shuen (Solina) Chau Hong Kong investor linked to Horizons Ventures and the Li Ka‑shing network; beneficial owner of about 23.0M CELH shares, or ~8.9% of outstanding common stock. | Individual | 8.9% | Dec 2025 |
Alani Holdings LLC Entity representing the former owners of Alani Nu; received 22.45M CELH shares (~8.7% of outstanding) as stock consideration in Celsius’s April 1, 2025 acquisition of Alani Nutrition, with shares subject to multi‑year lock‑ups. | Corporate | 8.7% | Dec 2025 |
The Vanguard Group, Inc. (incl. Vanguard Fiduciary Trust) Large index asset manager; Vanguard‑advised funds collectively hold about 17.3M CELH shares, or ~6.7% of the company. | Institutional | 6.7% | Dec 2025 |
Estate of Carl DeSantis Estate of early backer Carl DeSantis; through trusts and entities such as GRAT 1, LLC and CD Financial LLC, beneficially owns roughly 16.8M CELH shares (~6.5%) after sizable secondary sales. | Family | 6.5% | Dec 2025 |
AllianceBernstein L.P. Active asset manager whose client portfolios collectively own about 16.1M CELH shares, or roughly 6.2% of shares outstanding. | Institutional | 6.2% | Dec 2025 |
BlackRock, Inc. (incl. BlackRock Advisors) Global asset manager; various BlackRock funds together hold approximately 15.4M CELH shares, close to 6% of the company. | Institutional | 6.0% | Dec 2025 |
FMR LLC (Fidelity Investments) Fidelity‑managed mutual funds and accounts own about 5.3M CELH shares, around 2% of outstanding common stock. | Institutional | 2.0% | Sep 2025 |
State Street Corporation Through State Street Global Advisors index products, holds roughly 4.9M CELH shares (~1.9% of the company). | Institutional | 1.9% | Sep 2025 |
Balyasny Asset Management L.P. Multi‑strategy hedge fund complex with an estimated 3.8M CELH shares, or about 1.5% of shares outstanding. | Institutional | 1.5% | Sep 2025 |
Get Started
Your ultimate competitive playbook
You just found your top competitors. Now let's map your whole landscape and show you how to stand out.
Competitive Landscape Report
Built for small teams who can't hire a full-time analyst.
$129 $260 one-time payment
Generated in minutes, no subscription.
Instead of guessing what to do about your competitors, get a done-for-you intelligence report
Competitor Map
Direct, indirect, and alternative competitors mapped across your market
Positioning Analysis
How each competitor positions, their ICP, and key differentiators
Feature & Pricing Matrix
Side-by-side comparison of features, pricing, and packaging strategies
Growth Channel Analysis
SEO, paid ads, content, and social strategies across the landscape
Reputation & Social Proof
Ratings, reviews, and sentiment analysis across all competitors
90-Day Action Plan
Specific tactics to differentiate and win more deals in the next 3 months