Top 9 Peleton Competitors & Alternatives in 2025
Updated onFind more companies/brands/products like Peleton. We've shortlisted leading alternatives and mapped their strengths, pricing, and go-to-market focus.
Peleton
An online bicycle and exercise-bike retailer operating the peleton.com domain that appears to sell stationary bikes, treadmills and related accessories and has multiple consumer complaints reported on review sites and the BBB.
Competitors
#1Est. 2015 • 201-1k employeesTonal
Best for consumersTonal is a smart at-home strength training company offering a wall-mounted digital weight trainer with AI-guided workouts and a membership for personalized coaching.
Starts at $59.95 / household / month
#2Est. 2015 • 51-200 employeesTempo
Best for consumersTempo is an AI-powered home fitness platform that delivers virtual personal training with real-time form feedback and optional smart-weight home gym hardware.
Starts at $39 / month
Has a free trial
#3Mirror (Lululemon Studio)
Mirror is a connected-fitness smart mirror that streams live and on‑demand workout classes (requires a hardware purchase plus a subscription) and is offered as part of Lululemon Studio.
Starts at $795
#4Est. 2017 • 201-1k employeesEchelon Fitness
Best for mid-market companiesEchelon Fitness is a Chattanooga, Tennessee–based connected-fitness company that manufactures smart cardio, strength, and recovery equipment and provides AI-powered live and on-demand workout content for commercial facilities and consumers.
#5Est. 1977 • 1k+ employeesiFIT
Best for consumersiFIT is a subscription-based interactive fitness platform and equipment company that offers trainer-led live and on-demand workouts, personalized coaching features, and connected hardware across brands such as NordicTrack and ProForm.
Starts at $15 / month
Est. 2025 • 1 employeeChampSignal
Best for SMBsGet the insights your competitors don't want you to have. ChampSignal tracks your competitors' websites, social mentions, ads, and SEO, and sends you email alerts only when it matters.
Starts at $39 / month
Has a free trial
#6NordicTrack
NordicTrack is a U.S.-based maker of connected home exercise equipment — treadmills, bikes, ellipticals, rowers, strength systems and fitness mirrors — that integrate with the iFIT interactive workout platform.
Starts at $1,499
#7Hydrow
Hydrow designs and sells premium connected rowing machines and a subscription fitness service with immersive, athlete-led on-demand and live workouts.
Starts at $1,695 / per rower
#8CLMBR
CLMBR designs and sells a commercial-grade connected vertical climbing machine for in-home and commercial use, plus subscription memberships that provide instructor-led classes, metrics, and community features.
Starts at $3,995
#9Bowflex
Bowflex is a consumer fitness brand that designs and sells home exercise equipment — adjustable dumbbells, home gyms, treadmills, bikes, ellipticals and accessories — and supports connected workouts via the JRNY digital platform.
Starts at $19.99
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