Top 7 Carvana Competitors & Alternatives in 2025

Updated on 9/19/2025

Find more companies like Carvana. We've shortlisted leading alternatives and mapped their strengths, pricing, and go-to-market focus.

Carvana

Best for consumers

Est. 2012 • 1k+ employees • Public (NYSE:CVNA)

An e-commerce used‑car retailer that lets consumers buy, sell, trade and finance used vehicles online and schedule home delivery or vending‑machine pickup.

Visit website

Competitors

#1

CarMax
Best for consumers
Est. 1993 • 1k+ employees • Public (NYSE:KMX)

Nationwide used‑vehicle retailer operating physical stores and an online platform, plus auto‑finance services.

Visit website
#2

AutoNation
Best for consumers
Est. 1996 • 1k+ employees • Public (NYSE:AN)

Large U.S. automotive retailer operating new and used vehicle dealerships, service centers and related finance services.

Visit website
#3

Cars.com
Best for consumers
Est. 1998 • 1k+ employees • Public (NYSE:CARS)

U.S. automotive marketplace and classifieds site that connects shoppers with dealers and provides research and digital retail tools.

Visit website
#4

CarGurus
Best for consumers
Est. 2006 • 1k+ employees • Public (NASDAQ:CARG)

Online car‑shopping and research marketplace that helps consumers compare local listings and dealer offers.

Visit website
#5

Autotrader
Best for consumers
Est. 1997 • 201-1k employees

Online automotive marketplace aggregating dealer and private listings, with research tools and dealer services (owned by Cox Automotive).

Visit website
#6

TrueCar
Best for consumers
Est. 2005 • 201-1k employees • Public (NASDAQ:TRUE)

Car‑pricing and retail platform that provides transparent market pricing and connects buyers with certified dealers.

Visit website
#7

Edmunds
Best for consumers
Est. 1966 • 201-1k employees • Public (NYSE:KMX)

Automotive research, pricing guides and shopping resources (now part of the CarMax group) used by car buyers for research and trade‑in/offer tools.

Visit website