The Swarm vs Happenstance
Updated onCompare The Swarm and Happenstance side-by-side. See how they stack up on features, pricing, and target market.
The Swarm
The Swarm is a relationship data platform and API that aggregates 580M+ people profiles and 100M+ company records with daily job-change and fundraising signals, using an AI relationship graph to map warm-intro paths for teams and investors.
Starts at $0 / company / month
vs
Happenstance
AI-powered people search that finds relevant contacts across your networks for sales, hiring, fundraising, and more.
Starts at $0 / month
Which should you choose?
The Swarm
Choose The Swarm if you need organization‑wide relationship intelligence with large‑scale people/company data, daily job and fundraising signals, and an API/CRM-friendly stack to map warm‑intro paths at scale.
Happenstance
Choose Happenstance if you want a fast, low‑cost way to search across your personal and team networks using natural‑language, with simple workflow add‑ons like a Slack bot and email agent.
Typical cost comparison
Scenario: One small team on each vendor’s lowest paid tier, billed annually.
The Swarm
$990 per year
Happenstance
$288 per year
Happenstance saves you $702 per year in this scenario.
Key differences
| Category | The Swarm | Happenstance | Why? |
|---|---|---|---|
| API & Integrations | The Swarm provides a data/API product plus native integrations (e.g., Clay, Attio, Airtable) and CSV/flat‑file export, while Happenstance emphasizes workflow integrations like a Slack bot, an email agent, and a Chrome extension. | ||
| Data Coverage | The Swarm aggregates 580M+ people profiles and 100M+ companies with daily job‑change and fundraising signals, whereas Happenstance primarily searches the accounts you connect and the networks you and your collaborators share. | ||
| Ease of Use | Happenstance highlights instant setup with a no‑signup demo, natural‑language search, and quick X/Twitter syncing; The Swarm offers broader team data setup and controls. | ||
| Pricing | Happenstance offers a free plan and a Pro tier at $24/month billed annually; The Swarm’s paid tiers start at $99 per company per month (or $990/year). | ||
| Scalability | The Swarm is built for teams to combine networks and includes Enterprise options like multi‑team contracts and full database access, while Happenstance centers on sharing among friends and groups. |
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