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Prowly vs CoverageBook

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Compare Prowly and CoverageBook side-by-side. See how they stack up on features, pricing, and target market.

Image associated with Prowly

Prowly

Best for mid-market companies
Est. 2013   •  51-200 employees   •  Public (NYSE:SEMR)

All‑in‑one PR & media relations SaaS with a global media database, online newsrooms, monitoring and reporting.

Starts at $258 / month

Has a free trial

vs

Image associated with CoverageBook

CoverageBook

Best for SMBs
Est. 2014   •  11-50 employees   •  Private

CoverageBook is a SaaS platform that helps PR agencies and in-house communications teams build branded coverage reports with automated screenshots and credible PR metrics.

Starts at $99 / month

Has a free trial

Which should you choose?

Prowly logo/icon

Prowly

Choose Prowly if you need an all‑in‑one PR stack—media database, email pitching, monitoring, online newsrooms and PR reporting—in a single tool and are comfortable with annual billing.

CoverageBook logo/icon

CoverageBook

Choose CoverageBook if your primary job is to build branded coverage reports fast with automated screenshots and credible metrics (without built‑in monitoring/alerts) at a lower starting price.

Typical cost comparison

Scenario: 2 users who need coverage reporting, billed on the lowest tier that includes reporting.

Prowly logo/icon

Prowly

$416 per month

CoverageBook logo/icon

CoverageBook

$99 per month

CoverageBook saves you $317 per month in this scenario.

Key differences

Category
Prowly
CoverageBook
Why?
Security & ComplianceBoth publish data‑protection details—Prowly provides a DPA with security measures and CoverageBook outlines security, GDPR compliance and recent penetration testing.
Ease of UseCoverageBook’s workflow is paste‑links‑and‑go with automated screenshots and metrics, which is simpler than configuring an end‑to‑end PR suite.
Feature DepthProwly bundles a 1M+ contact media database with Semrush audience insights, email pitching, media monitoring, online newsrooms and PR Reports, whereas CoverageBook focuses on reporting only and explicitly does not do monitoring/alerts.
Implementation TimeCoverageBook offers a 30‑day free trial and quick report creation, while Prowly’s richer suite includes annual‑plan onboarding and a 7‑day trial.
PricingCoverageBook starts at $99/month with multiple tiers, while accessing reporting in Prowly requires the Pro Annual plan at $416/month billed annually.

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